What Do Search Engines Want From Websites:

To understand why you should use good key words or even how to use them, it pays to fully understand what the search engines want in the first place. You may not realize this but search engines like Google are in business to turn a profit.

They are happy to do business with you, if they believe that your website is one that offers their clients the results they want. When you look at search engines as a business, you can get a good idea of what they are looking for specifically. Search Engines Are Businesses Like any business, to be successful, search engines need to make their customers happy.

Search engines have customers. They are the people that come to the search engine and enter a search. For example, if you have used one of the less popular search engines (perhaps some of the unknown ones even) you may become quite annoyed when you plug in a search and you get everything but what you want or need. You go through three, four or more search terms trying to find the information you are after to not avail. This frustration does not turn you on to that search engine. You are likely to be unwilling to work with the search engine and will turn to another.

This is what anyone would do in a business transaction and it is what the search engines do not want you to do to them. After all, they only make money when people use their services. For this reason, search engines rank websites by their importance or by how well the website provides results for their customers. The better your website is at providing information and resources to the customer, the higher on the search engine results page your website will rank.

What is often difficult is the relationship that this business model has to your website. Google and other search engines do not have the time or the money to invest in having real people visit your website, read through it and rate it based on the content that is within it. It cannot do that so it has to rely on other resources and information to rank your website. This includes key words. By using good key words properly in your website, you will make the search engines happy. When you make them happy, you make their customers happy which in turn helps your website to do better in the results page.

I am just working on this theory at the moment, trying to work on my best possible seo for my sites and just trying to set up some good links and back links, will hopefully cover this in another post soon check back to see how I get on.

If you have any ideas or methods you have used to set up good link campaigns, please share them in the comments below I enjoy reading through peoples comments,and I know my subscribers do!

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till the next post

Regards

Adam